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Data Export
Data Export Module **Note** US States sales totals are presented in USD and Canadian provinces are presented in CAD. The data in these download dashboards are based on market forecasts. Headset uses data supplied by state or provincial governments to determine total Adult Use Cannabis sales each month. Until go…
Category Details
Category Details To deep dive into one product category, navigate to the Categories section of your menu and click on Category Details. When / How to use this dashboard Understanding the cannabis world requires that we analyze one piece, or category at a time. Is this category gaining or losing its sha…
Hourly + Day of the Week
When / How to use this dashboard This dashboard is meant to help you analyze hourly trends within the market. Hourly data is collected from transaction data with sold hour identifying the hour in which the transaction occurred. This dashboard can help you understand consumer trends within a market and plan resourc…
Period-Over-Period
When / How to use this dashboard The Demand Planning dashboards in Headset will enable you to gauge and plan for product demand, understand seasonal trends as they relate to the total adult-use cannabis market, and identify changes in the expected sales cycle. Many tiles on this dashboard feature comparisons be…
Who is Buying
When / How to use this dashboard Utilize this dashboard as an overview of who is purchasing cannabis across markets. The tiles on this dashboard range from standing data from the last closed month to trending data over the last 24 months. Select Demographics: Select your demographics slice by ‘Generation’, ‘G…
CBD Overview
CBD Overview CBD Overview was built to provide a high-level view of CBD performance in a market. How and when to use this dashboard. Use this dashboard to see a broad overview across all 5 CBD categories for a particular market. For the following example visualizations, we’ll be looking at Colorad…
Pricing Overview
When / How to use this dashboard Use this dashboard to understand the trends in pricing for your selected category, and to learn more about changes in pricing by category year over year. Are your products priced fairly compared to the total market? Are recent trends showing a surge in luxury-priced items? What inf…
Discounts - Demand Planning
The Discount Analysis dashboard can help you identify discounting trends and how your filter-selected products are discounted in retail stores. The percent discount is calculated as the total discount over the gross sales. All tiles on this dashboard feature comparisons between Total Market and Filter Selection…
Insights Sampling Process & Analytical Methods
How We Make Our Forecasts At Headset we create our Insights daily, product-level market forecasts by combining data from government agencies, publicly available financial information/press releases, and our sample of retail partners. Before we launch Insights in any market we first run all of our data through a rigo…
Insights Quick Start Guide
OVERVIEW: Headset Insights is a competitive intelligence tool designed for operators, brands, LPs, investors and anyone in the cannabis value chain who wants to analyze the competitive landscape, identify opportunities and get a competitive edge. It offers real-time market data, trends and insights, from sales, top …
